Now I understand why the prices are so good - these are addictive! :) The scent is wonderful, and I'm buying the 120 hour versions from now on. I'd been trying to find a pine-scented gel for over a decade after everyone else stopped making them (apparently - I tried!). This has a fairly subtle pine scent that's noticeable but never too powerful.
Like most it does stand out for a moment when re-entering the room, in a good way, though I did noticed that the scent seems to concentrate near the floor. So just note it may seem a little stronger to small children and pets (even though the candle is at a safe height and distance away from them). Again, it's never TOO much but still noticeably more.
I just ordered a 120 hour and also the Scotch Pine for comparison.